PERSONAL LOGO DESIGN & ANIMATION
DESCRIPTION:
For this project I created a personal logo including typography, color palette, and design. I chose appropriate textures to complement my logo and fit with the aesthetic. In addition to this, I animated my personal logo using After Effects with the principles of design in mind.
PROCESS:
In order to create my logo, I first started by sketching my preliminary designs on paper. Finally, I decided on a logo that fit my style. I then decided on a color palette that was neutral and worked well with the theme of my graphic design business. After putting lots of thought into the look and feel of my design, I began to sketch my ideas for the logo animation. Three elements from the Principles of Designs were considered in this project: "Squash and Stretch, Anticipation, & Slow In & Slow Out". Adding these principles allowed for the overall animation to be eye catching and exciting.
SKETCHES
FINAL LOGO
COLOR PALETTE
ANIMATION SKETCHES
LOGO ANIMATION
THANK YOU FOR WATCHING!